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Sir Kevin Rochay

Sir Rochay is the Chairman of Rochay Group, whose subsidiary companies operate in Monaco and London to offer their clients numerous opportunities through a variety of channels in the luxury sector. The Rochay Group is an umbrella holding company for a variety of activities. Sir Rochay was going to follow his father into Chambers as a Barrister, but an early and very successful foray into deal-making sealed his fate. He now specialises in discretely and successfully concluding off-market transactions. Aside from his work-related passions, Sir Rochay firmly believes in giving back to society through his charitable work with children and animals. He is a Patron of Lucy Air Ambulance for Children, a devoted supporter of Animal Aid Unlimited in India and runs a private initiative to provide care for stray dogs in Bali and Sri-Lanka. Sir Rochay's most recent focus is making gold-mining in Africa ethical and sustainable, both for the environment and the local populations. To achieve these, he has introduced a number of game-changing initiatives.

Chairman & CEO

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Ms Lanya Sami
Chief Marketing Officer


Ms Sami is a visionary leader known for strategic brand growth and customer engagement. With a knack for innovative campaigns and digital marketing expertise, Ms Sami drives market expansion and strengthens brand loyalty. Rochay High Society and Rochay TV is also managed by Ms Sami where she delivers exceptional results for both brands, their audiences, and clients.

Mr Torben Hansen
Chief Revenue Officer
 

Mr Hansen, a self-made entrepreneur, boasts a diverse background and an outstanding reputation in finance and entrepreneurship. His lifelong commitment to his career began at the age of 12 when he embraced his entrepreneurial spirit, initiating a self-made journey in Asia by buying and trading gems, jade, coral, and pearls. Having lived in nine countries, Mr Hansen's hard work led him to serve multiple royal houses, providing him with a global perspective. His extensive banking experience positions him as a mastermind in creating secure corporate structures and optimizing tax efficiency. Mr Hansen excels in generating opportunities for companies seeking to enhance financial security and maximize resources. In essence, our CRO is a visionary with global experience, renowned for transforming challenges into opportunities.

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Mr Jonathan Coad
Chief Legal Counsel
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Mr Coad is a renowned public relations professional and accomplished media lawyer leading the Coad Law Firm in the UK. Specializing in advice and litigation for high-profile legal proceedings, especially those endangering the reputations of prominent clients, he is recognized for his expertise. The author of "Reputation Matters: How to Protect Your Professional Reputation," published by Bloomsbury Business, Mr Coad has earned accolades such as being termed an "indestructible warrior for his clients," a "tenacious claimant lawyer," and a "strong litigator" known for robust and powerful client representation.

Mr Richard Whatley
Chief Operating Officer
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With 35 years of diverse experience in international business strategic management, Mr Whatley enriches the Rochay Group. His focus spans financial instruments, structures, sales, marketing, and regulatory matters. As an innovative and motivated leader, he excels in identifying commercial opportunities, strategizing business plans, and overseeing global operations. Proficient in English, German, and French, he is a skilled communicator. Mr Whatley's expertise lies in personnel and business development, recruitment, and team building.

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Ms Zineb Abderrahim
Chief Financial Officer

With an extensive 12-year tenure in finance, Ms Abderrahim has honed her expertise in Monaco and the South of France. Specializing in financial control, group consolidation, and budget forecasting, she exhibits adept management of income, expenses, and financial reporting. Beyond her proficiency in profit and loss statements, balance sheets, and financial reports, Ms Abderrahim stands out for her exceptional communication skills and software proficiency. Her ability to articulate intricate financial data ensures clarity and understanding among clients and board members. Backed by a robust skill set and rich experience, she is poised to drive financial success and strategic growth. Moreover, Ms Abderrahim unwavering commitment to excellence, coupled with her solid foundation in finance, illuminates a bright vision for the future. Her dedication to steering financial success and strategic growth positions her as a valuable asset in the field.

Mr Richard Reoch
Chief International Standards Officer
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Mr Reoch has dedicated his career to senior executive roles in global relations and international standards. His extensive experience includes serving as the Chair of the Executive Committee of the International Rainforest Foundation, global media chief of Amnesty International, a delegate representing the 55-nation Organization for Security and Co-operation in Europe (OSCE) for the election monitoring mission during the Special Presidential Election in Albania, and an independent expert assessing war zone operations of the International Committee of the Red Cross. Presently, he chairs an international network, coordinating global advocacy efforts at the United Nations Human Rights Council. He advises the Chair of Rochay Assets on the international standards to be respected in preventing child labour and the use of hazardous chemicals in its gold mining operations and ensuring consistent on-site inspection to enforce compliance with those standards.

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ROCHAY ASSETS LEADERSHIP

Ms Zenib Abderrahim
Chief Financial Officer

With an extensive 12-year tenure in finance, Ms Abderrahim has honed her expertise in Monaco and the South of France. Specializing in financial control, group consolidation, and budget forecasting, she exhibits adept management of income, expenses, and financial reporting. Beyond her proficiency in profit and loss statements, balance sheets, and financial reports, Ms. Abderrahim stands out for her exceptional communication skills and software proficiency. Her ability to articulate intricate financial data ensures clarity and understanding among clients and board members. Backed by a robust skill set and rich experience, she is poised to drive financial success and strategic growth. Moreover, Ms. Abderrahim unwavering commitment to excellence, coupled with her solid foundation in finance, illuminates a bright vision for the future. Her dedication to steering financial success and strategic growth positions her as a valuable asset in the field.

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Ms Alexandra John 
Chief Commercial Officer
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Mr John holds an MBA in Leadership and brings nearly two decades of industry experience to the table, with a significant portion—fifteen years—dedicated to co-founding and leading an international consulting firm. Proficient in strategic planning, acquisitions, and mergers, she specializes in off-market assets, including art, gold, digital currency, and aviation. Beyond her professional achievements, Ms John is a global advocate for women's empowerment. Her impact extends to thousands of individuals through her bestselling book, "Being Your Own Boss," a testament to her commitment to inspiring and empowering others in the entrepreneurial journey.

Mr Jonathan Coad
Chief Legal Counsel
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Mr Coad is a renowned public relations professional and accomplished media lawyer leading the Coad Law Firm in the UK. Specializing in advice and litigation for high-profile legal proceedings, especially those endangering the reputations of prominent clients, he is recognized for his expertise. The author of "Reputation Matters: How to Protect Your Professional Reputation," published by Bloomsbury Business, Mr Coad has earned accolades such as being termed an "indestructible warrior for his clients," a "tenacious claimant lawyer," and a "strong litigator" known for robust and powerful client representation.

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Mr Moctar Ould Hasen Mahmouden 
Chief Procurement Officer (CPO) EMNA
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Mr Moctar is a seasoned professional specializing in the creation of international supply chains for gold, commodities, and fuel. His extensive operational expertise and supply chain management skills significantly contribute to Rochay Assets. As a key executive, he excels in strategic planning, business development, and negotiation. Fluent in Arabic, French, Russian, and Spanish, he further enhances his communication capabilities with proficiency in two West African dialects: Wolof and Hal Polar.

Mr Joseph Maybuye
Chief Strategy Officer
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Mr Maybuye is an entrepreneurial professional equipped with an Executive MBA in International Business from Mount Kenya University. His extensive operational experience in logistics and supply chain management enriches Rochay's ethical gold operations. As a proficient negotiator and strategic planner, he plays a pivotal role as one of Rochay's key executives in Africa, contributing to the company's success in business development.

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Mr Richard Reoch
Chief International Standards Officer
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Mr Reoch has dedicated his career to senior executive roles in global relations and international standards. His extensive experience includes serving as the Chair of the Executive Committee of the International Rainforest Foundation, global media chief of Amnesty International, a delegate representing the 55-nation Organization for Security and Co-operation in Europe (OSCE) for the election monitoring mission during the Special Presidential Election in Albania, and an independent expert assessing war zone operations of the International Committee of the Red Cross. Presently, he chairs an international network, coordinating global advocacy efforts at the United Nations Human Rights Council. He advises the Chair of Rochay Assets on the international standards to be respected in preventing child labour and the use of hazardous chemicals in its gold mining operations and ensuring consistent on-site inspection to enforce compliance with those standards.

Mr Thato Makobi
Chief Operating Officer
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Mr Makobi boasts over 30 years of corporate experience spanning development banking, utilities, and property management. Upon graduating in Economics and Accounts, he pursued additional studies in Public Relations and Marketing in the US, ultimately ascending to the role of CEO at a Marketing Agency. His professional journey later led him to Intellectual Property Management, where he served as the founding CEO of the Copyright Society of Botswana, having undergone specialized training in Norway.

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ROCHAY TV LEADERSHIP

Ms Martina Wagner
Deputy Chairman​
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Ms Wagner, the proprietor of Monte Carlo Diamonds, is renowned for crafting extraordinary custom pieces for a sophisticated clientele. Her creations have adorned prominent figures, including HRH Princess Charlene of Monaco, SBM Monaco, the Corbusier family, and several Middle-Eastern Royal Families. Beyond this, Ms Wagner also tailors exclusive pieces for Rochay clients, exemplified by her handcrafted and personalized designs, such as the Monaco Bentley Club's bespoke belts.

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Ms Lanya Sami
Chief Executive Officer

 

Ms Sami is a visionary leader known for strategic brand growth and customer engagement. With a knack for innovative campaigns and digital marketing expertise, Ms Sami drives market expansion and strengthens brand loyalty. Rochay High Society and Rochay TV is also managed by Ms Sami where she delivers exceptional results for both brands, their audiences, and clients.

Mr Jonathan Coad
Chief Legal Counsel
​

Mr Coad is a renowned public relations professional and accomplished media lawyer leading the Coad Law Firm in the UK. Specializing in advice and litigation for high-profile legal proceedings, especially those endangering the reputations of prominent clients, he is recognized for his expertise. The author of "Reputation Matters: How to Protect Your Professional Reputation," published by Bloomsbury Business, Mr Coad has earned accolades such as being termed an "indestructible warrior for his clients," a "tenacious claimant lawyer," and a "strong litigator" known for robust and powerful client representation.

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ROCHAY HIGH SOCIETY LEADERSHIP

Ms Kimberley Williams
Chief Executive Officer
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Ms Williams has been a trailblazer in the luxury sector for over a decade, showcasing her innovative and attention-grabbing displays for some of the most prestigious clients in the jewelry and watch industries. Before assuming the role of CEO at Rochay High Society, she served as the Creative Director of Vivid Events and the Managing Director of Showcase Hire. As a testament to her unrivaled attention to detail and professional approach, Ms Williams has cultivated enduring relationships, presenting her displays at exclusive high-end venues globally. This dual aspect of her business has empowered her to forge strong connections, linking luxury brands with exceptional venues to showcase to their discerning clientele worldwide.

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Ms Lanya Sami
Chief Marketing Officer

 

Ms Sami is a visionary leader known for strategic brand growth and customer engagement. With a knack for innovative campaigns and digital marketing expertise, Ms Sami drives market expansion and strengthens brand loyalty. Rochay High Society and Rochay TV is also managed by Ms Sami where she delivers exceptional results for both brands, their audiences, and clients.


Ms Alena Odintsova
Brand Evaluation Director​
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Ms Odintsova boasts an extensive career in marketing as a seasoned PR professional and specialist. Widely recognized for her success in media, she has played a pivotal role in notable events like the Davos Conference and Congress Awards. Ms Odintsova is known for her straightforward approach in assessing win-win solutions that benefit both brands and clients.

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Ms Chaima Rhazaoui
Brand Evaluation Director
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Ms Rhazaoui, a luxury aficionado, excels in delivering extraordinary experiences. Drawing from a remarkable background in hospitality and luxury retail, she has finely tuned her expertise in sales, marketing, and client service, showcasing a track record of driving business growth. Committed to staying at the forefront of industry trends, Ms Rhazaoui leverages her extensive network to craft tailor-made solutions for her clients. A strategic thinker with a robust entrepreneurial spirit, she upholds an unwavering commitment to excellence.

CONTACT US

Ltd 71-75 Shelton Street

Covent Gardens London WC2H5JQ

United Kingdom

+44(0) 207 129 1185

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